Started by husband-and-wife team Ted Vadakan and Angie Myung nearly 20 years ago in 2003, Poketo is perhaps our oldest brand. First launching with a series of wallets, Poketo (pronounced pho-keh-toe, courtesy of Angie’s grandmother’s totally endearing pronunciation of ‘pocket’) has expanded their line of products to include housewares, desk supplies, apparel, and most notably: stationary.
Poketo approaches organization the way they approach their company: functionality, with a focus on design. Their planners are almost custom-tailored for creatives who need different ways to get organized that go beyond a daily-weekly-monthly format. On top of the standard planning format, Poketo also offers planners based on a quarterly time frame (great for small business owners), food (to keep track of recipes, meal plans, and dietary habits over the course of a year), as well as ones that can be centered around a specific project or concept (great for developing and executing ideas). It’s a creative approach to efficiency that sets their products apart and makes them perfect tools for professional and personal development, and for creatively and logically minded people across the board.
When looking for products that come in infinite variations– a planner, for instance– we want to find products that are unique and stand out, but without the cost of useability. Poketo’s philosophy as a brand is to infuse art and design into everyday items with the hope that their products encourage a sense of play and wonder. Their products do this with ease, but what makes Poketo’s planning tools ideal is not just their production value (everything is printed on high quality 100% FSC recycled paper) but their clear attention to detail as they developed this line of products. They wanted to create different types of organizational tools to encompass the needs of different types of thinkers and planners.The best part, and this is not an exaggeration friends: Their planners are undated, meaning that they never become obsolete. Get busy, lose track, and pick right back up where you left off.